Category Archives for Social

Sometimes, yes, your mother really did know best. Remember how she would tell you that you need to be generous with your things? Share your toys with your sibling? Share the playground with your friends? Now, as an adult, your toys are likely expensive and you really aren’t required to share them. But sharing is [...]

The company recently added default Facebook domain email addresses to every Facebook user’s profile.

Facebook automatically updated all fan pages to the new Timeline design on March 30, 2012. Here are five of the companies that are making the most of the new platform.

QR Codes® are swiftly becoming a popular marketing tool. You may have seen them in grocery store aisles, on highway billboards or next to displays in museums. Encoded with useful information these barcodes are both convenient and beneficial.

According to a time use survey compiled by comScore Media Metric, the average American spends 33.9 hours on the Internet every week. Depending on age and other demographics, this number can double! And for those lucky individuals whose occupations rely primarily on computers: the Internet commands their lives and they are never not connected.

It is no secret: LinkedIn is the largest professional network available on the Internet. As of August 2011, LinkedIn CEO, Jeff Weiner, could proudly verify that the global network had over 120 million member profiles – with approximately half of these users located in the United States. In addition to individual user profiles, LinkedIn also offers company profiles.

In 2000, consumers were awed by the convergence of two useful technologies: the digital camera and the mobile phone. Despite the low-quality images produced by these products, consumption surged for the camera phone in the early 21st century.

Backlinks are incoming links to a website or a webpage. They are also commonly referred to as incoming links, inbound links, inlinks and inward links.

Why are backlinks so important?

More than ever it is the truth.

A quick dose of reality; technology has exploded to the point that 8-year olds text and think every photo expands by stretching the thumb and forefinger; and over five million 10-year olds have Facebook accounts.

As for the rest of us, we’ve reached the point where we can keep
up with technology. And actually anticipate its arrival.

As Director, Marketing Services I have discovered something important. And that is to forget all that I have learned in the Advertising side of the business over the past 18 years; where nothing could go to the client or to print or on-air until it was perfect.